blueprint media

Month: October, 2013

The dangers of Cheerleading

An estimated 3.6 million people in the United States, four per cent of them male, participate in cheerleading.

At the college level, the activity accounted for 70 per cent of “catastrophic” injuries – those resulting in permanent disability or medical conditions – to young women in 2007 according to research published in the Journal of Pediatrics.

There were a total of 110 head and spine injuries resulting in “permanent brain injury, paralysis or death” over the last three decades.

Most injuries were caused not to cheerleaders being thrown in the air but to those catching them on the ground.

Blueprint brief – 18th October 2013
Source: Daily Telegraph, 15 September 2013.


Top of the GDP Table

The IMF this week said that the UK economy is likely to grow by 1.4 per cent this year; twice the rate of growth it predicted in April.

Germany is currently Europe’s biggest economy with gross domestic product (GDP) of $3.6 trillion; France stands at $2.7 trillion, the UK at $2.2 trillion and Italy at $2.1 trillion.

One commentator, Matthew Lynn, believes that as a result of both a falling population and faltering output in the Eurozone, the UK could overhaul German GDP at some stage between 2025 and 2030.

But then who believes, anymore, in economists’ forecasts?

Blueprint brief – 9th October 2013
Source: The Spectator, 5 October 2013.

Charity donations

A poll by the Charities Aid Foundation concluded that 9 per cent of the UK population account for 66 per cent of all giving.

Blueprint brief – 2nd October 2013
Source: The Spectator, 21 September 2013.

Nobel prize winners

With a raft of 2013 Nobel Prize winners in medicine, physics, chemistry, economics and peace due to be announced from Monday 7th October, the achievement of Bronx High School of Science, New York, may be yet further enhanced. With eight Nobel prize winners amongst its Alumni, seven of them in physics, its record is breathtaking.

Closer to home, Kilmarnock Academy, Ayrshire, boasts two Nobel prize winners, Alexander Fleming and John Boyd Orr.

Blueprint Brief – 25th September 2013
Source: Wikipedia.


Admiral Horatio Hornblower, the fictional swashbuckling and quintessentially English naval hero created by CS Forester, was based on one of Lord Nelson’s Scottish admirals, according to author Bryan Perrett.

In his newly-published book The Real Hornblower, Perrett claims the character’s story closely follows the career of Admiral James Gordon, from Aberdeen, who served with distinction in the Napoleonic Wars.

Blueprint Brief – 18th September 2013
Source: The Times, 17th September 2013.

Cheers to British microbreweries

Whilst for many years Germany’s 1300 local breweries have been celebrated in contrast to the scarcity of their British equivalents, times are changing.

Some believe that the total number of German breweries could be overtaken as early as 2015 by the growth in Britain’s micro-brewing sector.

There are now reported to be over 1,000 British brewers compared to 800 in 2011 and their numbers continue to rise at a rate of 80 a year.

On the other hand, recent data suggest that around one in three micro-breweries fail.

Blueprint Brief – 11th September 2013
Sources: London Drinker, August/September 2013 and The Times, 9th September 2013.

Transfer window closes

When its transfer window closed this week, English premier league clubs had spent a record-breaking £630m.

To put this sum in context, a new App – You VS Professional Footballers – allows anyone to compare his or her salary with that of the galacticos.

For example, former English premiership player Carlos Tevez, need work just 186 hours to earn a police officer’s annual take home pay.

Blueprint Brief – 4th September 2013
Source: Ross McGuinness, Metro, Friday 30th August 2013.